Thousands of bus shelters could be added to Los Angeles streets over the next decade under an advertising contract approved by the City Council this week.
On Tuesday, the council voted 12 to 1 to give the joint venture Tranzito-Vector a 10-year contract to advertise on hundreds of bus shelters in exchange for installing and maintaining 3,000 such structures across the city.
In Los Angeles, fewer than a quarter of its 8,000 bus stops have shelters. The move would markedly increase shade for bus riders forced to wait in the sun as heat waves are predicted to grow more severe and frequent with climate change.
But critics say it opens the door to more digital advertising, which neighbors see as an eyesore, and to dependence on funding from that advertising, which could be elusive.
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