YouTube checks AI device that clones pop stars’ voices

However the head of Common, Lucian Grainge, was additionally among the many music trade figures championing YouTube’s newest growth.

“On this dynamic and quickly evolving market, artists acquire most when collectively we have interaction with our know-how companions to work in the direction of an setting during which accountable AI can take root and develop,” he stated in a press release. “Solely with lively, constructive and deep engagement can we construct a mutually profitable future collectively.”

His feedback have been echoed by the artists concerned, albeit with caveats.

“After I was first approached by YouTube I used to be cautious and nonetheless…