Yellowstone star Lainey Wilson is ‘thrilled’ to be headlining a new bourbon marketing campaign: ‘Come along for the ride!’

Lainey Wilson is starring in a new bourbon campaign.

And the singer and Yellowstone actress advised DailyMail.com that she could not be happier about it.

‘2024 has been an extraordinary year so considerably, and I’m thrilled to have Barmen 1873 Bourbon arrive together for the journey,’ said the crooner.

‘Together, we will make reminiscences for all my admirers, starting with the Keep My Bourbon Bar, which will provide some delightful cocktails that I experienced the enjoyment of supporting build.

‘I’m also so thrilled to share that 100% of the proceeds will aid my Coronary heart Like A Truck fund to enable give back again to communities and businesses throughout the world.’

She also stated: ‘Y’all know I’m a bourbon lady, so feel me when I say I’m totally thrilled to announce the Lainey Wilson x Barmen 1873 Bourbon partnership kicking off in 2024.

‘For individuals of y’all in Nashville, look at out the “Hold My Bourbon” Bar, a pop-up introduced to you by Barmen 1873 Bourbon with cocktails inspired by yours certainly. Open up April 5-7 at Great Occasions, Nashville, TN.

‘Cheers to extra sleek notes forward.’

Barmen 1873 Bourbon is rolling out its first-at any time superstar partnership with Wilson.

A Barmen 1873 Bourbon admirer and cocktail enthusiast, Wilson will also deliver Barmen 1873 on tour and share the bourbon really like all yr long for her Country’s Interesting Again Tour.

‘Music and bourbon are the excellent pairing, and together, they hit all the suitable notes,’ said Alan Bremerkamp, Director of Marketing at Coors Spirits Co.

‘Just like Barmen 1873 Bourbon, Lainey Wilson breaks obstacles and is blazing her very own route, which would make her the fantastic artist for us to collaborate with.’

To kick off the multi-yr partnership, Barmen 1873 Bourbon and Wilson are collaborating to convey ‘Bell Base Country’ to lifetime with their Wilson themed pop-up bar, Hold My Bourbon Bar. 

Bourbon and Lainey enthusiasts alike can be expecting a bar like no other. 

Entirely decked out in Lainey’s western flair and enjoying her songs, the Hold My Bourbon Bar will provide cocktails made with Barmen 1873 Bourbon and influenced by Lainey.

There will be the Wildflowers Outdated Fashioned: Encouraged by Lainey Wilson’s music Wildflowers and Wild Horses, this is the drink for those who were born tricky as nails and are hitchin’ a journey on glory’s educate.

Then there is the Buckle Up: Influenced by Lainey Wilson’s tune, Heart Like A Truck, this is the drink for those with a heart like a truck, this consume is as superior as it is hard.

Also involved is Wild Horses Manhattan: Named following Lainey’s enthusiast team, this cocktail highlights Barmen 1873 Bourbon’s espresso and chocolate notes, both of those of which are Lainey’s preferred flavors.

100% of proceeds from the pop-up experience will go to Wilson’s charitable fund, Coronary heart Like A Truck, which supports a variety of causes centered on modifying life for the much better and celebrating triumph. 

The Hold My Bourbon Bar pop-up will be open up April 5-6, 2024 from 6:30-11:00 PM CT and Sunday, April 7, 2024 from 4:30-9:00 PM CT at GoodTimes Complete Service Bar on 4th Avenue.

Tickets are demanded to enter Maintain My Bourbon Bar and are out there at www.HoldMyBourbonBar.com for $10. With the buy of a ticket, buyers are granted access to the bar and get two absolutely free beverages and light-weight bar bites. Attendees ought to be 21+ to expertise Maintain My Bourbon Bar.

GRAMMY award profitable, prolific singer-songwriter Wilson has gained the enthusiasm and praise of the marketplace.

Critically acclaimed and touted as ‘Entertainer of the Yr,’ the Louisiana indigenous has produced a name for herself as a single of music’s most popular and most sought-immediately after artists of this technology. 

Approximately 10 years to the working day right after leaving her little farming local community in a camper trailer to chase her goals in Nashville, she earned her first PLATINUM licensed music, and won around legions of supporters across the world with her signature sound and aesthetic, mixing standard Country with a modern day nonetheless retro flare. 

Wilson, with six No.1 tunes to day, has develop into the lead female artist with the most No.1’s this decade along with two GRAMMY nominations. 

Creating her performing debut in Year 5 of Paramount’s smash strike sequence Yellowstone, Wilson has come to be a triple-threat in the industry, claiming the roles of singer, songwriter, and actress.